Le Magasin's Dry Bar Presents: Dry January @ Bikini Berlin (The Launch Event)
Please join us for the launch of Le Magasin’s Dry Bar at Bikini Berlin - a first-of-its-kind, non-alcoholic tasting experience celebrating Dry January from the 6th - 28th.
The Dry Bar is one part tasting experience, one part insight - and is built for curious consumers to discover and shop progressive brands shaping the future of mindful drinking.
Our Mixology team, lead by Christian Gentemann, will be on hand to lead your tasting journey.
Doors open at 6pm
Introduction will begin at 7:00pm.
Event ends at 8pm.
Friends & Family discount on all purchases apply.
Participating Brands Include:
Corporate Partners Include:
ABOUT THE DRY BAR
The Dry Bar is Le Magasin’s dedicated non-alcoholic engagement counter: one part education, one part tasting experience, one part retail. It is built as a turnkey platform for brands to reach new consumers through discovery, sampling, and conversion—centered on taste, culture, and community.
ABOUT LE MAGASIN — THE CO-RETAIL EXPERIENCE
Le Magasin helps DTC lifestyle brands launch into physical retail with full control of sales and real-time data. To date, we have worked with 250+ brands, high profile location rentals such as Harry Styles, plus a range of gracious corporate partners and amazing customers.