If AI Creates, What’s Left for Brands?
Everyone at SXSW is talking about AI.
But rather than another conversation about what the technology can do, UK Advertising is bringing a different perspective, asking what it means for brands trying to stay culturally relevant as creativity, communication and culture rapidly evolve.
At UK House this Saturday, join us for a transatlantic conversation bringing together brand leaders from the UK and US to explore one big question: if AI can create, what’s left for brands?
For decades, brands have played a role in shaping culture, influencing how ideas are expressed, shared and experienced. But as AI and digital platforms transform how people create and communicate, that relationship is shifting.
So how do brands remain meaningful in this new landscape?
Joy Doyin Ogunneye, Kenvue
Andy Berry, The Berry
Page Perkinson, BIC Stationery
bring perspectives from both sides of the Atlantic for an exclusive discussion at SXSW about creativity, culture and what brands need to do to stay relevant as the rules of creation change.
Join us at UK House, Sat 14th at 1pm for a conversation that looks beyond the AI hype to explore what this moment really means for brands.
Open to all, with priority given to SXSW badge holders.