

State of SIGNALS & ANALYSIS in the AI-era - "Orient uncertainty, lead from the future & iterate fast"
Welcome to the follow-up session to our much-appreciated "State of AI in design"! While digging deeper and unfolding more perspectives on design, innovation & leadership in the AI-era, this session will feature two reflective themes and two guests.
17:00-17:30 Drop in, finger food and drinks
Theme 1
17:30-18:10 Talk&interview (Q&A 10min)
18:15-18:25 Group Discussion
18:30-18:40 Summary
Theme 2
18:45-19:25 Talk&interview (Q&A 10min)
19:30-19:40 Group Discussion
19:45-19:55 Summary
19:55-20:10 Wrap up dialogue Andrew & Nina
20:10-20:30 Drinks & mingling
Guests:
- Andrew Merrie, (theme 1): PhD and Research Liaison Officer at Stockholm Resilience Centre, Stockholm University. Science, Futures and Partnerships Lead at Planethon. Deep knowledge in the use of AI as a tool for signals and building a platform tool.
- Nina Amjadi, (theme 2): Nina Amjadi is the program manager for the full-time Content Engineering program at Berghs SOC. She has extensive international experience in leading work with brands and marketing. Nina has a passion for technology and artificial intelligence. She is a frequent lecturer, speaker and moderator in topics such as AI, creativity and leadership. Blog: Saga Signals
Theme 1:
“SIGNALS - Orient uncertainty & lead from the future”
-The "Mediocrity Trap": Generative AI vs. Curated Foresight"
- "Garbage In, Strategy Out": The Importance of Source Quality"
- The "Double-Edged Sword": AI's ability to interpret complexity"
- From Information Collection to Activation
- Competitive Advantage Through Information Asymmetry
- Responsibility and Control in AI Consulting
Theme 2:
"SIGNALS - What Nobody's Telling You About AI in 2026 - it's not about prediction, it's about fastest iteration"
- ”2026 isn’t going to reward the smartest prediction. It’s going to reward the fastest iteration. So maybe the real question isn’t “what’s going to happen? Maybe it’s what are you willing to try before you know if it’ll work? So when that CEO asks me again — and they will — I’ll have an answer: No. Don’t wait. Because the only thing worse than being wrong in 2026 is being right in 2028." Article