

43N Speaker Series: UX Design & Physical Product Development
Join us for an engaging conversation with Laura Fariole and Alex Sperrazza as they share insights from their experience in UX and Physical Product Development. This session will explore how thoughtful strategy and design shapes both digital and physical products, improves user experience, and drives impact.
Whether you’re a founder, designer, product manager, developer, or simply curious about the design process, you’ll gain practical perspectives on user-centered design, collaboration, and building products people love.
Come ready to learn, ask questions, and connect with others interested in creating exceptional experiences.
Featured Speakers:
Laura Fariole (UX & Content Design @ Meta, athenaHealth, DraftKings)
Laura is a UX Design & Content Design Executive Leader with 15+ years spanning startups, ad agencies, and FAANG tech. She specializes in systems strategy; Consumer, Enterprise, and Privacy/Compliance products; and leading globally distributed teams to ship thoughtful products fast.
Alex Sperrazza (Physical Product Design & Development @ Lalo, TinyOrganics, Block Club, Areaware)
Alex is an industrial designer turned product development leader with over a decade of experience taking consumer products from concept to shelf in startup environments. She specializes in building scalable systems, teams, and strategy that bring great products to life.
Moderator: Nick Branholm - Portfolio Talent Lead @ 43North
Location: M&T Clubhouse at Seneca One. Street parking is available in front of Seneca One or in the parking garage at 50 Exchange Street. The clubhouse is located directly in front of Seneca One Tower.