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5 ways founders are using AI to accelerate GTM

Knock

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About Event

Most founders are using AI, but few are using it systematically across go-to-market.

On July 29, we'll ask Austin Hay to break down exactly how founders are applying AI across GTM today: from customer research to founder-led sales, and lifecycle messaging to always-on reporting. He'll share what's actually working and where teams are wasting time.

What you'll learn:

How to turn customer conversations into GTM insights.
How to build an automated system for founder-led sales.
How to ship messaging faster and build campaign loops.
How to move beyond static reporting to always-on intelligence.
What AI systems to build first if you want a real GTM advantage.

About our guest

Austin Hay is a GTM systems advisor and AI builder. He has helped shape the martech systems at Ramp, Notion, and Replit, built and sold the Marketing Technology Academy to Reforge, and co-founded Clarify.