From Lab to Market: How Biomechanics Testing Drives Evidence-Based Product Development
Motion Analysis Corporation is proud to host a live webinar featuring Sport Product Testing with the Canadian Sport Institute, Alberta - a leading biomechanics and human performance testing lab that partners with global brands to validate and optimize sports products.
In this session, we'll walk through how they integrate motion capture, force measurement, physiological testing, and athlete feedback to generate insights that translate directly into better product development outcomes - from early prototyping through to performance claim substantiation.
What You'll Learn
How Sport Product Testing combines lab-based and field-based testing to evaluate footwear, apparel, and wearable technology
Real-world applications of gait analysis, running efficiency, sprinting, jumping, and sport-specific movement assessments
How biomechanics data is used to refine product prototypes and substantiate performance claims
How MAC's motion capture technology integrates into SPT's biomechanics workflow to deliver actionable insights
Best practices for evidence-based product development in the sports and performance industry
Who Should Attend
Product developers and innovation teams at footwear, apparel, and wearable technology brands
Biomechanists, sports scientists, and human movement researchers
R&D and testing lab professionals working in sports performance
Athletes and coaches interested in technology-driven performance analysis
Anyone curious about how motion capture and biomechanics testing shape the future of sport products
Guest Speaker
Pro Stergiou is the Co-Founder & Business Development Manager, at Sport Product Testing - helping extract meaningful and relevant insights so that more accurate and usable products are available to consumers. Sport Product Testing's thorough understanding of functional performance and consumer perceptions can provide services in all stages of the product development cycle for our clients.
Pro has a variety of experiences in the sports, technology, research and business worlds. These experiences have provided him with a firm foundation for the understanding of applications, technologies and business practices in the fields of medicine and sports.