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Cover Image for Claude Activation Sprint
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Claude Activation Sprint

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About Event

This sprint runs in 2 x 2 hour online sessions

  • Session 1 | Wednesday, 23 September, 12-2pm

  • Session 2 | Friday, 25 September, 12-2pm

You have heard the powerful things Claude can do. And you may have tried Claude a few times, got some okay results, then went back to doing things the way you always have.

The people who get real results from Claude have built the right context, connected the right tools, and trained their workspace to behave like a briefed team member.

This sprint teaches you to do exactly that, with your business and your specific use-cases.


Session 1:

Set up Claude Cowork properly

This is a hands-on session. Expect to leave with Claude properly setup and running in just one afternoon.

01 Your Cowork brain fully set up

Settings, instructions, context files, workspace structure - all configured for your business that makes every Claude interaction smarter from the first message.

02 Your systems connected to Claude

Give Claude access to the tools and systems you use. Plus, test-drive others worth a second look.

03 Work with Claude efficiently

No more long frustrating conversations with Claude. Learn how to direct Claude like a boss.


Session 2:

Delegate tasks to Claude

01 Configure a Cowork Project

Create different departments or teams inside Claude that help you operate more effectively - setup with its own rules, memory, context and workspaces.

02 A key business workflow built end-to-end

Learn how to set up Claude for the tasks you do most - proposals, client comms, content creation. Tested before you leave.

03 A live artifact

An interactive, data-connected view you can re-open any time — pipeline snapshot, business pulse, or content calendar. Built using your own tools.


Who this is for

  • Non-technical founders and operators who want Claude to run parts of their business, whether it's admin, pipeline or content

  • Consultants and fractionals who want to move faster without adding headcount

  • Heads of department of one - doing everything yourself and ready to use AI as leverage

Who this is NOT for

Developers who already build with AI. People who want to watch and absorb without doing the work. Businesses with no digital tools at all.

What you need to bring

  • A Claude account — Pro plan

  • Cowork installed on your laptop — setup instructions sent on registration

  • At least one business tool: Gmail, a CRM (HubSpot, Notion), or Google Calendar

  • One real business task you want Claude to handle - don't worry, we'll send ideas prior to the session

Your facilitator

Robelen Ryan is a Melbourne-based marketing strategist turned AI systems builder, and founder of CodexLab. She has spent more than 15 years working in B2B and B2C marketing for founders and growth-stage businesses, and the last two years building AI systems for non-technical operators.

She is not an engineer. She built her AI practice from scratch as a business operator — which is exactly why she runs workshops like this. She knows which parts are genuinely hard, which parts look harder than they are, and where most people get stuck.

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