

Build an AI-First Business: Your 4-Week Roadmap
AI does not create value because you started using a new tool or built another agent for your business.
It creates value when it removes a meaningful business bottleneck, produces work your business can use, and creates capacity you can measure.
In this session, Katya and Andrés will break down high-value use cases for an AI-first operating system: the problem being solved, the workflow behind it, the human oversight required, and the metrics that matter.
We’ll cover:
Case-study breakdowns across operations, marketing, and sales
How to identify the repetitive work that is actually worth improving with AI
What an effective AI workflow looks like behind the scenes: context, agents, handoffs, and review
How to measure AI ROI without vague claims or vanity metrics
The difference between saving a few minutes and building real capacity inside your business
The four-week roadmap for building your first Agent OS in the right order
You’ll leave able to assess which AI use case has the strongest potential in your business, what success should look like, and what needs to be in place to implement it.
This is for founders, agency owners, and SMB operators who are ready to invest in practical systems with a business case behind them.
Come if you want to turn your next AI investment into a measurable business decision.
Agenda:
18:00-19:00 - Networking/drinks
19:00-20:00 - Event
20:00-21:00 - Post event mingling
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Special thanks to La Fabrica for providing the space. Free · 1 hour workshop + networking · Live in La Fabrica · Limited seats. Runs weekly — bring a founder, business owner or a friend.
Your hosts: Katya Dominguez
Founder of AI Marketing Hub, an AI agency building revenue systems for real estate across English, Spanish, and French-speaking markets. Past clients include a US government agency (Bureau of Ocean Energy Management), VPV luxury boutique hotel, and Jay Shetty (22M followers), whose campaign Katya presented on stage at the ManyChat Conference (2019).
Your hosts: Andres Morales
Founder of Red Mage, a bilingual consultancy building AI systems for nonprofits and mission-driven teams in the US and EU. Favikon named him a Top 10 Puerto Rican Voice in IT & Tech. Contra ranks him as a Top Independent, a top software consultant in English and Spanish markets two years running, and verified expert in Lovable, Bolt.new, and Framer.