Introducing: AI P.U.L.S.E | A Sneak Peek
AI adoption charts only ever point one direction: up. But the numbers don't tell you why people are reaching for AI, how they really feel about it, or where their behavior is about to shift next.
So we asked them. AI P.U.L.S.E is the first qualitative syndicated data report that pairs survey data with 1:1 in-depth video interviews across three audiences — Knowledge Workers, Gen Pop, and Gen Z — to show what people do, how they feel, and why, in their own words.
And it's tracked monthly.
In this webinar hosted by Outset + KADRO, we walk through an exclusive sneak peek of the first wave of findings: the behaviors becoming automatic, the feelings that split sharply by generation, and the emerging signals worth watching right now.
Who you'll hear from:
Aaron Cannon, CEO + Cofounder, Outset
Daniel Klubis, Chief Impact Officer, KADRO
Sample findings you'll hear about:
How reaching for AI became automatic — the behaviors and emerging methods quietly replacing search as the default
The generational sentiment map: who's energized, who's settled, and why Gen Z is at once the most fluent and the most skeptical
The warmth gap between how people feel about AI and the companies building it — and why it reads as an opportunity, not a knock
The emerging signals to track now, from job-displacement anxiety (everyone fears for every job but their own) to a rising — and surprisingly water-focused — environmental concern, loudest among Gen Z
What it all means for brands as AI behavior keeps moving
Register now to claim your spot. We can't wait to see you there!