​You’re Using It Wrong

​More tech. More data. More automation. But are we actually making hospitality any better?

​In partnership with our friends at Cinchio, we’re bringing together hospitality leaders for brunch and a conversation about where technology genuinely earns its place in the guest journey and where we might just be using it wrong.

​We’ll hear from Michael Shaw, IT & Strategy Manager at LEON, taking us inside the reality of doing this at one of the UK’s best known hospitality brands, alongside Jon Horsfield, CRO at Cinchio, bringing the technology and data perspective.

​Where does tech make the experience better? What still needs the human touch? And how do you turn what your guests are telling you into something you can actually act on?

​We’ll bring fresh findings from our new You’re Using It Wrong research into the room, alongside insights from Tatvam by Cinchio Solutions, connecting guest sentiment with what’s actually happening operationally.

​No tech evangelism. No anti automation agenda. Just brunch, fresh data and a room full of hospitality people asking better questions.

​What we’ll get into:

• ​Fresh findings from You’re Using It Wrong

• ​The guest journey through the eyes of LEON

• ​What guest data is really telling us

• ​How Tatvam by Cinchio Solutions can turn guest sentiment into action

• ​Where tech should step in and where people do it better

​Come for brunch. Leave wondering where you might be using it wrong.