Market, Product & Business Validation

​Every startup begins with assumptions. Successful founders know how to test them before investors do.

​In this webinar, you'll learn how to turn assumptions into evidence, reduce uncertainty, and build the kind of market validation that strengthens both business decisions and investor confidence.

​You'll learn about:

​• identifying the assumptions that matter most
• choosing practical methods to test them
• distinguishing opinions from credible market evidence
• interpreting validation results and making better decisions
• presenting evidence that investors trust

​Speaker

​Inbal Rahav is an innovation strategist, entrepreneur, and international ecosystem builder. She designs and leads entrepreneurship and innovation programmes across Europe, connecting ecosystems and helping founders turn ideas into sustainable ventures. A strong advocate for women in business, she has supported and led diverse initiatives that empower women entrepreneurs and expand their access to knowledge, networks, and opportunities.

​Women Founders Investment Readiness Pipeline 2026 is an expert-led programme supported by Riga City Council.
Participation is fully funded for eligible founders.