GTMD Deepdives: Peer-to-Peer Edition (Activation Strategies)
GTMD Deepdives: Peer-to-Peer Edition is a curated, founder-only learning circle designed for honest conversations, practical insights, and exchange of real experiences.
In this session, selected B2B SaaS founders come together to openly share their challenges, tested strategies, failures, and breakthroughs, all around on one focused theme.
Unlike traditional webinars or AMAs, this is a peer-driven format.
Every founder in the room contributes. Every voice matters. The value comes from the room itself.
Topic for 11th December: Activation Strategies
Activation sits at the heart of every strong GTM motion particularly for PLG. Yet, it’s one under-invested area by startups.
In this session, we’ll dive into:
What kind of Activation strategies founders have leveraged at their end ? What has worked and what has not?
What can we learn from each other to improve the activation experience ?
What tool stack helps in that process ? How to measure the impact ?
About the Moderator:
Tanmay Ratnaparkhe, Co-Founder, Predis.ai, an AI-powered social media content creation and ad-creative platform backed by First Cheque.
Before Predis.ai, Tanmay had already built a SaaS restaurant POS business and successfully sold it to Times Internet.
Tanmay is a champion of PLG and has implemented PLG at Predis.ai and scaled his business with USD 2m ARR. His strong understanding of PLG makes him perfectly suited to moderate this session.
Who This Is For (Selection Criteria)
To ensure everyone benefits equally, this session is curated for founders who meet at least one of these:
Running a company with $500K+ ARR
Have experimented and implemented meaningful activation strategies at their own startup.
Are genuinely open to sharing, not just listening
This room works only when every founder contributes and we’re intentional about maintaining that standard.
We want to limit it to 3-5 Founders including Tanmay.
Why We're Doing This:
The best growth unlocks often come from a founder who’s either one step ahead of you or one step behind sharing openly on what worked, what didn’t, and what surprised them.
This room is built for exactly that: practical, peer-driven learning that helps accelerate the journey.
About GTMDialogues
GTMDialogues is a scale-up platform and community for B2B SaaS companies, focused on helping founders sharpen their Go-To-Market motion and scale sustainably.