How to Create Founder-Led Content
Every founder knows they should be creating content.
Then they open social media, stare at the blank box for 20 minutes, and decide they’ll start next week.
Founder-led content can attract customers, build trust, and turn your company into something people actually care about. But it should not feel like a second full-time job or sound like ChatGPT swallowed a personal-branding handbook...
In this workshop, you’ll learn from Magan Chin, a content strategist and creative technologist who has built an audience of more than 65,000 people.
You’ll walk away with:
👉 A REPEATABLE CONTENT SYSTEM
How to consistently uncover strong ideas from your work, customer conversations, opinions, mistakes, and lessons.
👉 CONTENT PEOPLE ACTUALLY WANT TO WATCH
How to find compelling hooks, package your ideas, and tell stories that stop people from scrolling.
👉 A FOUNDER-LED GROWTH PLAYBOOK
How to use content to build trust, grow an audience, attract users, and create momentum around your startup.
👉 A FASTER CREATION PROCESS
How to turn one idea into multiple pieces of content without spending your entire week scripting, filming, and editing.
Your best content is probably already hiding inside the work you do every day. You just need to learn how to recognize it, package it, and share it.
This is not a panel. It’s a founder-led workshop in a bar, designed to go deep on one topic so you leave with real takeaways.
Come for the lesson, stay for the conversations after.
What should I expect?
6:30 to 7:00 PM
Arrival, drinks, and casual networking
7:00 to 7:45 PM
Founder-led content workshop with Magan Chin
7:45 to 8:00 PM
Q&A
8:00 to 9:00 PM
More chatting, drinks, and meeting people
About Magan Chin
Magan Chin is a science and technology policy communicator, B2B and B2C content strategist, creative technologist, and the creator behind GenZBestie.
She has grown an audience of more than 65,000 people by making complex topics across technology, AI, education, and careers feel accessible and worth paying attention to.
Her content has reached millions of people, while her writing and reporting have reached the White House, the U.S. Congress, and the Department of Defense.
Magan is a graduate of Columbia University and the University of Cambridge, with a background in computational neuroscience research and technology policy. She is currently building a consumer app studio and AI products focused on beautiful user experiences.
Instagram: @genzbestie
LinkedIn: linkedin.com/in/maganchin
About Sponsors
Rho is the all-in-one banking platform for startups and the accountants supporting them. With banking setup in minutes, up to 2% cashback cards, and powerful tools for managing spend, paying bills, and closing the books, Rho helps high-growth startups move fast and stay focused, backed by support that goes to the end of the earth to help you win.
Rho is a fintech company, not a bank. Checking and card services are provided by Webster Bank, N.A., member FDIC; savings account services are provided by American Deposit Management Co. and its partner banks.
🧠 About Founders on Tap
Founders on Tap is a workshop series in SF's coolest spots.
Each session goes deep on one useful topic, such as community, GTM, fundraising, automation, or getting your first customers.
🔔 Stay in the Loop
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How do I become a speaker?
👉 Fill out our speaker form.
We’ll reach out if your session feels like a good fit.
Do I have to be 21+?
Yes. You must be 21+ and present a valid ID to enter the venue.
Will this event be photographed or recorded?
Photos and short video clips may be taken for promotional purposes. By attending, you consent to being photographed or recorded.
Accessibility
We want Founders on Tap events to be as accessible as possible.
We provide live subtitles at all of our events and choose venues that are wheelchair accessible.
If you have specific accessibility needs or questions, please email Lyvia at foundersontap@gmail.com and we’ll do our best to support you.