

Concept Store and Art Space for impact brands and artists from all around the world.
Guided Art & Design Tour: REFRAME
Join us for a guided tour of REFRAME – Between Heritage and Imagination, the current exhibition at White Label Project’s concept store and gallery space on Kleine Hamburger Straße.
For Berlin Art Week 2025, White Label Project presents REFRAME – Between Heritage and Imagination, an interdisciplinary exhibition that brings together art, photography, and design collectibles from across the globe. The exhibition explores the dialogue between heritage and imagination: where artisanal craftsmanship and indigenous knowledge become vessels for contemporary creativity. Through this lens, interior collectibles by Harshita Jhamtani, Caralarga, and Claymen are set in dialogue with the photography of Enrique Leyva and Djeneba Aduayom, complemented by the integrated floral sculptures of Reevein Studios and the rest of our curation — together opening new ways of seeing cultural narratives, identity, and design in a global context.
Set within White Label Project’s curated space in Berlin-Mitte, REFRAME creates a layered encounter between material, heritage, and imagination.
During the tour, we’ll walk, talk, and share a refreshment while exploring how stories of tradition and innovation are carried through art and design — and how heritage and imagination together shape new perspectives on the future.
Free admission. Spots are limited.
About White Label Project
White Label Project is a concept store and gallery in Berlin Mitte, working at the intersection of art, design, and social impact. Through a curated selection of impact brands from countries including Mexico, Ghana, Ukraine, and India, WLP challenges conventional ideas of craft and design, foregrounding stories that are too often overlooked in Western-dominated narratives. With a focus on women-led initiatives, WLP connects aesthetics and ethics, traditional knowledge and contemporary design.
Concept Store and Art Space for impact brands and artists from all around the world.