Good Isn’t Enough: Be Good and Different — The Most Important Marketing Lesson with Trevor Crump

​Join Social Collective for a live, no-fluff session with Trevor Crump—co-founder at Bestie (AI + Media) and host of The Unstoppable Marketer podcast. Trevor’s built and scaled DTC brands, teaches thousands of marketers weekly, and is known for a simple truth most teams miss: being “good” isn’t enough—you have to be good and different.

​Live Call Agenda:

• ​The core lesson: how to find and defend a real point of difference—product, offer, or content—so your brand stops blending in.

• ​Content that compounds: Trevor’s framework for turning audience trust into revenue (and why “real” content is still the growth engine).

• ​Messaging that sells outcomes, not features: practical examples you can ship this week. Unstoppable Marketer Podcast

• ​Channel focus that actually scales: where to place bets if you’re under ~$20M, and how to avoid “efficiency” traps.

• ​What’s working right now across TikTok, Meta, and Google (and how to adapt when platforms shift).

​Who it’s for: founders, growth leads, and creators selling on TikTok Shop and beyond who want a clear, repeatable way to stand out and scale—without chasing every trend.

​About Trevor: Co-founder at Bestie, agency owner, and co-host of The Unstoppable Marketer (140+ episodes, rated 4.9/5). Named to BusinessQ’s 40 Under 40.