Claude for Non-Techies: Build & Launch Websites
In this hands-on workshop, we’ll take you from “I have an idea” to a website you can share with the world.
Before we build, we’ll explore what makes a website work: understanding your market, knowing your audience, and giving your idea a clear visual identity.
Together, we’ll:
Research your competitors and discover what makes your offer different.
Understand your audience: explore their needs, motivations, and pain points — and turn those insights into website content that connects.
Bring your idea to life visually: use your brand book to shape your website’s voice, look, and structure.
Build and launch with Claude: turn your market and visual research into a website, then publish it so you can start sharing it with your audience.
The workshop will be led by Katrin (Founder of Her Growth Engine Community) and Luciana (Brand Designer & Strategist at LaGutierrez).
For non-technical founders, freelancers, marketers, and anyone ready to take an idea from their head to the web. No coding experience needed.
Bring your laptop, your idea, and a little curiosity.
katrin-maikova luciana-gutierrez-caceres
The roof, every evening
The week runs 21 to 24 September, and every evening from 18:00 the rooftop of the building opens: a DJ, wine and cava, and the whole Claude community in one place. It is the only ticketed part of the week. 20 € a night, or 70 € for all four, and UPSTAIRS takes 20 % off.