2026 Summer Session #4: Branding & Positioning with Jenna Reback and Ben Beder

​Join Jenna Reback, founder of Blueberry Creative Studios, and Ben Beder for a session on branding and positioning for early-stage startups. Drawing from their experience helping founders craft strategic messaging and launch brands that stand out, Jenna and Ben will discuss how startups can build a compelling brand identity, sharpen positioning, and effectively leverage marketing tools to gain traction and begin scaling in competitive markets.