BuildingBlocks Presents Better Together - Credit & Sales, with Deana Reynolds

​Better Together - Credit, Sales, and the Power of Collaboration

​Date: Wednesday, April 15, 2026
Time: 1:00 PM CT
Format: Live webinar (online)
Cost: Free
Hosted by: Handle.com’s BuildingBlocks Community

​Featured Speaker

​Deana Reynolds
Director of Credit, Edges Electrical Group

​What this session is about

​Credit and Sales don’t have to feel like opponents on the same team. In this practical, real-world session, Deana will share how small shifts in communication, alignment, and shared expectations can turn tension into teamwork—so both departments win.

​You’ll learn

• ​Why “competing goals” often create an adversary mindset between Credit and Sales—and how to reset that dynamic.

• ​Real-world examples of miscommunication (and how language choices can instantly change the tone, trust, and outcome).

• ​Actionable tips to build a strong Credit + Sales relationship and create an environment that encourages collaboration instead of conflict.

​Who should attend

• ​Credit Managers & AR Leaders

• ​Controllers / Finance Leaders

• ​Sales Leadership & Account Managers

• ​Anyone navigating approvals, risk, terms, and customer relationships

​Why attend

​If you’ve ever thought “Sales promised what we can’t support” or “Credit is slowing us down,” this webinar is for you. Walk away with simple, repeatable ways to work better together—without sacrificing your standards or your customer relationships.

​Save your seat and Register now