Regenerative Evaluation & Monitoring for Post-Growth, Decolonial Marketing
In a post-growth, decolonial world, the way we track progress, success, and “impact” requires a radical rethinking. This Playground opens a conversation on regenerative evaluation and monitoring — moving from extractive metrics to ways of knowing that honor life, complexity, and relationship.
Together, we’ll ask:
What does evaluation look like when marketing is part of a living system?
How do we measure without reducing, colonising, or commodifying?
What stories or surprises emerge when we reframe metrics through a regenerative lens?
How do post-growth businesses build accountability without falling into the traps of old models?
✨ Key Outcomes
Understand the principles of regenerative evaluation and how they apply to marketing.
Explore methods that balance qualitative story, embodied experience, and systemic health.
Learn how organisations are experimenting with post-colonial approaches to impact measurement.
🌱 Why Attend
If you’ve felt the tension between “measurable results” and the deeper truths of transformation, this Playground invites you to explore ways of aligning evaluation with the values of life, equity, and care.
🎯 Who This Is For
Marketing and business leaders committed to post-growth and decolonial approaches.
Practitioners seeking to evolve beyond KPIs toward living metrics.
Evaluators, strategists, and change-makers curious about how to measure progress without replicating extractive logic.
WHAT PAST PARTICIPANTS HAD TO SAY
"A stimulating “safe place” to share, be heard, listen and learn. Plenty of people from different perspectives to shake up the conversation and create learning opportunities." - Gwyn Jones
"I felt truly inspired after this session! 😍 Thank you for creating these spaces to connect with leaders who are rethinking business models. It really shifted my perspective on the responsibility we have as marketers to remain transparent and true to the core essence of our businesses. I loved hearing the diverse perspectives and exploring new approaches to driving meaningful change. This conversation genuinely opened my eyes! I’m excited to continue learning and connecting with others who share this vision." - Michelle Guzman Murphy"This was a refreshing discussion! I found the speakers had developed insights that were very inspirational. I love when people are willing to share their discoveries willingly and open to further development of it all. So often people are working with a surface perspective.The self awareness in this group was obvious to me and I think this is so much more productive moving forward in the complexity of today's world. None of this is easy to navigate. Thanks for the invite. Lots of food for thought!" - Patti Beer
About Zebra Growth
Marketing and branding consultancy for impact-driven startups that are on the cusp of expansion and looking to gain a strategic edge.
The start-up world is broken.
We believe that the way business is done needs to change. That a mindless pursuit of growth at all costs, and the sole focus of generating profit for a small minority of shareholders is not sustainable, and has contributed to the rapidly growing social and environmental injustices in the world today.
Our Purpose is to support ethically driven entrepreneurs to build, launch and grow brands that pave the way to an inclusive and regenerative society.
Having worked in the corporate venture builder as well as the traditional agency space, we have seen first hand the damage being done and we want to take the unfair advantage that profit hungry corporations have, and level the playing field for social impact start-ups, equipping them with the tools, experience, and growth hacking mindset they need to rapidly and efficiently build the brands that humanity needs now.
Growth hacking is our advantage:
Growth hacking is a process that is being used by silicon valley’s fastest growing tech start-ups. It is the most effective way to grow a business or build a brand, and it is something that is gaining popularity within the start-up and scaleup community.
We are reforming the way growth hacking is used, putting a holistic, ethical and social impact lens on it.