CES 2026 Field Guide: Insider Tactics for Exhibitors and Visitors
Whether you’re exhibiting at CES or simply attending to network, explore, and learn, the difference between success and disappointment comes down to one thing: strategy.
CES is overwhelming, even for veterans. With 130,000+ attendees, thousands of exhibitors, and nonstop activities across Las Vegas, most founders and teams waste opportunities simply because they don’t prepare correctly, don’t know how to move on the floor, or fail to follow up effectively.
This session cuts through the noise with practical, field-tested advice from practitioners who have spent years navigating CES, both as exhibitors and visitors.
You’ll learn:
• How to prepare before arriving (outreach, scheduling, messaging, personal logistics)
• How to navigate CES efficiently, whether you have a booth or not
• How to stand out when everyone around you is competing for attention
• How to act on the floor (approaching people, demos, conversations, timing)
• The most common mistakes visitors and exhibitors make and how to avoid them
• How to follow up so your CES conversations turn into deals, pilots, partners, or media coverage
• How to measure success so your investment of time and money pays off
This is not theory.
It’s real advice from people who have done CES for years, what worked, what didn’t, and what actually moves the needle.
Speakers:
Sean Gigremosa - Global product leader and founder of Claritiv. Experienced CES exhibitor and long-time product strategist helping startups enter international markets.
Dr. Rafał Henryk Kartaszyński, MBA - Entrepreneur, investor, and advisor to 200+ founders expanding to the U.S. market. Experienced CES attendee, exhibitor supporter, and mentor to international delegations.
Heela Kim - CEOm KONNECTICA Global. Based in Las Vegas, specializes in high-level business matchmaking and diplomatic networking, bridging key KR-US political and business leaders.