After the Idea: 10 Week Program
After the Idea: What Comes Next?
A free workshop series for Portland founders
You have the idea. Now what?
After the Idea is a free ten-session workshop series at Upstart Collective, designed for founders at any stage of the idea, from napkin to early traction.
Each session covers one real problem founders face, in the order they face it: from communicating what you're building, to building the operations that run without you, to measuring what's actually working. Marketing systems is the framework. Business architecture is the point.
Every other Wednesday, 2 to 3pm, starting August 5, 2026.
Drop in any time. Each session stands alone. You don't need to have attended previous sessions to get immediate value. A founder who attends all ten leaves with a complete operating system for how to build something that lasts.
Session schedule:
Aug 5 · ...What Now? (Series intro)
Aug 19 · Did You Solve A Problem Or Invent One?
Sep 2 · They Loved The Idea. So Why Didn't They Want It?
Sep 16 · Nobody Discovers You By Accident
Sep 30 · Traction Doesn't Just Die. It Leaks.
Oct 14 · Tribal Knowledge
Oct 28 · Does Your Business Break When You Leave the Room?
Nov 11 · Stop Being the Answer to Every Question
Dec 2 · Proof Isn't a Feeling
Dec 16 · Explode Through the Finish Line
Free to attend. Hosted at Upstart Collective, The Big Pink, 111 SW 5th Avenue, Portland, OR.
Registration required for building access.