CSC Public Interest Tech Speaker Series: Martha Norrick

​From Campaigns to City Hall: Using Data to Serve the Public Good

​This talk explores the evolution of a career in data analytics in public service, from optimizing voter contact on political campaigns to managing one of the world's largest municipal open data programs. Drawing on experience spanning the Obama and Clinton campaigns and senior roles in New York City government, the discussion will cover how advanced analytics, survey research, and data governance can be leveraged to improve government services, increase equity, and build public trust. Learn about the unique challenges and opportunities of applying data science skills to complex policy problems that affect millions of people's daily lives.

​Martha Norrick recently served as Chief Analytics Officer and Deputy Commissioner for New York City's Office of Technology and Innovation, overseeing one of the world's largest municipal Open Data programs. Her work includes leading major survey research projects, developing predictive models to optimize city services, and establishing citywide data governance frameworks. She previously directed data strategy for the Mayor's Office for Economic Opportunity, using advanced analytics to reduce poverty and increase equity across city programs.  She is currently an independent consultant and the founder of Backbone Strategies.