

Experiment like Spotify: Ship with Confidence
What is this?
At companies like Spotify and Mentimeter, experimentation isn't just for marketers; it's an engineering superpower for shipping safely.
Join us as we dive into how Confidence, Spotify's experimentation platform, replaces high-stakes releases with feature flags, automated health checks, and safe rollouts. This is Product Engineering, not just A/B testing. And the best part - it's free!
Do you want a sneak peak?
See this video about Confidence (3 min) 👀
Who is this for?
This event is designed for developers, product owners, and engineers who want to:
Remove big‑bang anxiety with smarter rollouts
Catch bad or hated features before full release
Connect engineering decisions to real user impact
Agenda
15:30 – Doors open
Arrive early, grab a fresh smoothie, and meet fellow peers.
16:00 – Sessions start
Welcome!
The product paradigm shift
Andreas Gref, Conversionista/EidraMost experiments fail – and that’s the point
Mårten Schultzberg, Spotify/ConfidenceExperimenting our way to a great product
Sara Fredrikson, MentimeterDiscussion/QA
Join the conversation – bring your questions and insights
17:30 – Mingle
The conversation continues. We’ll serve drinks and finger food while you network and mingle with the speakers and fellow attendees.
Register now!
Don't miss this exclusive look at the tools and culture that power one of the world's most successful tech stacks. Register today to ensure you're part of the conversation.