The Business of Being an Artist: Pricing, Positioning, and Building Momentum

​Pricing artwork is one of the most challenging and most important decisions artists make. In this conversation, artist and mentor Alexis Fedor shares tools and strategies she’s developed through her work with hundreds of artists inside Artists In Business. Together we’ll explore how pricing connects to confidence, audience, and sustainability, and how artists can begin shaping practices that generate both opportunity and income over time.

​Alexis Fedor is an award winning performance artist and writer from New York City. She is the founder of Artists In Business, a company focused on helping artists create online businesses with their art through mentorship and coaching. Since 2017 Artists In Business has helped hundreds of artists create profitable businesses with their art. She lives in New York City and San Diego among many friends, family, and two cats.