Building Your AI Newsletter System
Recently, I published five-thousand words on the AI system I've been helping founders build to run their newsletters.
If you want to publish a good, high quality newsletter that actually sounds like you, but you find it hard to make time to write, this workshop will help.
Over two days (in-person), we're going to build out an AI system designed to take voice notes, zoom calls, or other audio transcripts (podcast, Youtube, etc) and turn them into well-structured newsletters in your voice.
THE KEY PART of this workshop is that we'll be focused on tuning and refining the system so it sounds like you (not AI slop).
You'll be hands-on, in-person, with 1-1 attention from me throughout. Guaranteed to get you squared away.
The schedule looks like this:
May 30: Creating Your 3 Key Documents: We'll go through the process of drafting your voice, audience, and newsletter creation guide – the key components of your AI Newsletter system.
June 6: Refining & Compiling Your Custom Newsletter Skill: We'll finish dialing in the three key documents we made in the previous session, turn them into a functioning Claude Skill that can draft newsletters for you, then create two more key skills – one for reviewing your content & suggesting edits, and another for repurposing your finished newsletter into LinkedIn posts
We meet 10AM-1PM each day
In addition to the two hands-on workshop days, you'll get step-by-step video recordings walking you through the entire process, in case you can't make it to a session, or want to revisit the material in the future.
You'll also get...
A copy of my Claude newsletter and LinkedIn skill files, which you can customize to work with your personal voice (these are in addition to the Claude skills you'll build hands-on in the workshop)
A full series of detailed prompts you can use for every step of the process
All slides from all presentations given during the workshop
A folder of step-by-step screen recordings walking through each piece of the process and how to use the system once you've built it
Ticket Types
There are three great options, depending on your personal goals...
1. The Standard Ticket ($499): Includes full access to the hands-on workshop, course prep, and all follow-on materials. I'm teaching in-person to a small group, so you'll get plenty of 1-1 help here, and you will leave with functioning Claude Skills.
2. Workshop + Coaching ($1,000): Ideal if you think you'll want more time to dive deeper on your system, either between workshop sessions, or in the days/weeks after. Comes with two 90-minute sessions to use whenever you like (but my recommendation would be to use one between sessions 1 & 2, and the other anytime after the course)
3. Content Mastermind ($2.5k/yr): Members of the Content Mastermind have free access to this workshop as part of their annual membership. The mastermind is for people who are looking for year-round accountability and growth on their newsletter. Membership includes access to workshops, monthly guest speakers, regular office hours with me, and in-person events. You can find more info here.
About Your Instructor
My name's Ethan Brooks, and I'm the creator of The Austin Business Review. Before that, I spent years writing for The Hustle, where I also wrote a book about how multimillion dollar newsletter businesses work. I specialize in helping 7-figure founders build and run newsletters that grab the attention of their ideal audience – particularly, high end business leaders everyone wants to reach.