Why you need a CTA strategy: How to use Outpost CTAs to grow your newsletter and your subscription (Free event)
This is a free event, held in partnership with Outpost Publishers Cooperative.
You want more newsletter subscribers, more podcast listeners or more paying subscribers. But how do you get more people doing those things? It might be time to put a CTA strategy in place.
In this session, we'll talk about why you need a CTA (call to action) strategy, how to develop one for your publication and how to set it up inside Outpost. You'll walk away with a clear idea of how to get more of your readers/listeners taking the actions you want them to take.
Before you join us, start a free trial with Outpost so you can follow along in our session.
This session will be recorded and a recap will be shared with all registrants.
How we'll use our time
Why you need a CTA strategy: Learn why a strategy for where you put calls to action, what they say and where they go is important.
How to develop your CTA strategy: We'll cover what to consider when developing your own CTA strategy.
How to set up your CTAs inside Outpost: You'll get a hands on tutorial of where to set up your CTAs and how to set them live on your site.
Q&A about CTAs or other questions about Outpost
Who should attend this session
Publishers thinking of switching to Ghost
Ghost publishers new to Outpost
Ghost publishers already using Outpost
This event is hosted by Lex Roman of Revenue Rulebreaker in partnership with Outpost
Lex Roman (they/them) is an indie publisher and subscription marketer with over 350 paid subscribers and $20k in sponsorship revenue booked for 2025. They're the creator of Revenue Rulebreaker and The Paid Newsletter Playbook.
Lex is building their media business and bringing you along for the ride. This session is one resource of many. Also check out the YouTube Channel, their blog and follow Lex on LinkedIn.
Get their free newsletter at RevenueRulebreaker.com