The Hiring Playbook for When Job Posts Stop Working

​The skilled trades are short 650,000+ workers, and that number is growing. 

Even if every applicant who applied today was hired on the spot, there still wouldn't be enough people to fill the open positions. 

The math doesn't work. 

And the workers who would actually move the needle for your company? They're not scrolling job boards. They're currently employed somewhere else, doing good work.

That changes everything about how you should be hiring. 

Job boards reach active seekers. Recruitment marketing reaches employed talent.

In this session, Main Street Recruitment walks through the numbers behind the shortage, explains why your current hiring approach is fishing in a shrinking pond, and shares the specific marketing strategies blue-collar businesses are using to get in front of candidates who aren't looking but would move for the right opportunity. You'll leave with actionable steps you can implement immediately.