Brisbane | Claude Meetup for eCommerce
Claude Community Australia is excited to host a Claude For eCommerce meetup.
Presented by Add To Cart, Spruik.co, and Harbour Edge Intelligence, with the two Australian Claude Community Ambassadors, Rye Smith and Dominik Fretz and Nathan Bush from ATC - Add To Card.
Limited Spots. Good people. Local Builders.
Agenda:
17:30 – 18:15 | Doors Open & Networking
Kick things off — meet fellow AI-curious minds, and warm up before the main program begins.
18:15 – 18:30 | Opening: Why We're Here
A quick intro to set the vibe for Australia's growing Claude community!
18:30 – 18:50 | Brief Claude like a creative director — Audrey Gillespie
How to get premium creative work out of AI (and the human craft that makes it possible).
Audrey is a consumer psychology specialist who advises multi-million dollar brands on positioning, brand voice, and creative direction to deliver ROAS winning ads & messaging. An international speaker with keynote appearances at TiECon Chandigarh & Digital Marketers Australia, she works with consumer and B2B brands internationally on the human side of why people buy.
18:50 – 19:10 | Projects, Skills, Connectors, Agents - and how to put them to use them in your eCommerce business — Dominik Fretz
A primer on the basic building blocks of Claude - you're probably using them every day. But do you really know what they are?
An Anthropic Claude Ambassador, Principle AI Transition advisor, and agentic software engineer.
19:10 – 19:35 | Break — Networking
Mix and and mingle. Meet your local community.
19:35 – 19:55 | Claude in eCommerce — Rye Smith
19:55 – 20:00 | Community announcements & Q&A
Community announcements, next meetings, Q&A.
What is Claude Code?
Claude Code is Anthropic's agentic coding tool that lives in your terminal. It lets you delegate coding tasks directly to Claude—whether you're building new features, debugging tricky issues, refactoring legacy code, or exploring unfamiliar codebases. Just describe what you want in natural language, and Claude Code handles the rest: reading files, making edits, running commands, and iterating until the job is done.
Think of it as pair programming with an AI that can actually touch your codebase. No copy-pasting between a chat window and your editor—Claude Code works where you work.
PHOTOGRAPHY DISCLAIMER: We will have a photographer on site to take photos for our community event page, and social media coverage.