

Startup Growth Playbook Interview: Bhuva Shakti and Shivam Goyal
βAsk Me Anything: Bhuva Shakti
ββProduct, Operations, Fundraising Advisor
βπ Session #29 of the Startup Growth Playbook
βπ Register on this luma page to join us on LIVE
ββ‘οΈ This session, Bhuva's guest is: Shivam Goyal, Co-Founder & CEO of Merble.
ββStartup Growth Playbook Interview: Bhuva Shakti and Shivam Goyal
βHow AI Is Reshaping Consumer Lending Before the Application Starts
βMost financial institutions engage customers too late.
βBy the time someone applies for a loan, financial stress has often already escalated. The next wave of fintech innovation may come from helping people earlier β before decisions become emergencies.
βπ― Bhuva Shakti, Fundraising Advisor at Wallet Max, brings a product, operations, and investor-readiness perspective shaped by helping fintech and AI startups translate traction into scalable, fundable growth.
βπ― Shivam Goyal, Co-Founder & CEO of Merble, is building an AI loan officer that helps banks engage borrowers before the application process even begins.
βMerble supports financial institutions by identifying and guiding consumers through critical financial moments β helping banks improve engagement while creating better outcomes for borrowers.
βBefore Merble, Shivam founded Change for Change and served as Head of Product at the neobank Tellus. His work on financial inclusion has been recognized by Forbes and the World Economic Forum.
βThis Startup Growth Playbook LIVE session focuses on:
ββ How AI is changing customer acquisition in lending
ββ Moving from reactive banking to proactive financial guidance
ββ Building trust in AI-driven financial systems
ββ Scaling fintech products within regulated institutions
βWho should attend?
ββ‘οΈ Founders, operators, investors, and ecosystem leaders building in fintech, AI, lending, banking, and financial infrastructure.
βπ Session #29 of the Startup Growth Playbook Series
βποΈ LIVE Interview: Bhuva Shakti and Shivam Goyal
βποΈ May 27, 2026 at 3-4 PM ET
βπ RSVP to join us LIVE π
βAnd, check out my website for FREE startup and leadership resources β https://www.bhuvas-impact.global/bhuva/
βπ― Register on this luma page to join us on LIVE
ββUnable to join us LIVE?
βPlease register in this luma page, and get full access to all the past and future session recordings @ www.getwalletmax.com/membership
βAbout Shivam Goyal:
βShivam Goyal is a serial fintech founder building at the intersection of consumer lending and AI. He previously founded Change for Change (Stripe for Donations) and was Head of Product at Tellus, a Series-A neobank. His work on financial inclusion has been recognized by Forbes and the World Economic Forum.
βMerble is an AI loan officer that helps banks win borrowers before an application starts.
βAbout Wallet Max:Β
βWallet Max is an inclusive global community of corporate executives and venture capitalists with a mission to expand fundraising access for high-growth startups in the technology, AI, fintech, and climate sustainability sectors.
With more than 10 investments directly in impact entrepreneurs thus far, Wallet Maxβs network of 2,000 innovators and 60 partners regularly meet in person and virtually throughout the year to mutually exchange connections and drive collective action. Wallet Max ecosystem of events and initiatives are prominent during the New York Fintech Week, the New York Tech Week, and the New York Climate Week every year.
Wallet Max's Planet Positive Podcast is a monthly interview with investors driving impact globally. Aligned with our mission to challenge the status quo, we showcase personal and professional journeys of diverse investors (Angels, VCs, PEs, Family Office, Corporate Venture) looking to leverage inclusion and impact without compromising growth of investments. Supporting sustainable innovations is good for people's wellbeing, planet survival, and financial profits.
Learn more about Wallet Max success and 2026 global initiatives: https://getwalletmax.com/climate-forward
ββAbout Bhuva Shakti:
βBhuva Shakti (she/her) is the futuristic founder and CEO driving sustainable innovation at Wallet Max, a global community of corporate executives, policy leaders, and venture capital investors expanding fundraising access for high-growth impact startups. With an MBA from Columbia University in New York and as a senior executive director on Wall Street for three decades, Bhuva has managed diverse financial portfolios and launched several digital transformation products for investment banks, capital markets, and payment networks.
βBhuvaβs leadership and risk governance oversight, during the global financial crisis and the pandemic, was pivotal for the success of regulatory compliance and mergers acquisitions at the world's top banks and credit rating institutions. Bhuva is a board director and C-Suite advisor for people and planet friendly businesses, without compromising profits, and a keynote and TEDx speaker advancing economic inclusion and climate-fintech partnerships.
βBhuva is the USA country director for World Business Angels Investment Forum and the Chief Ethics & Culture Officer for Women in AI worldwide. She leads fundraising strategy and product operations for market expansion and manages investor relations from diligence to investment. Bhuva is the founder of Bhuvaβs Impact Global, offering board and enterprise risk advisory services for public and private corporations.