

February Growth Café
The Growth Café
Your monthly meetup exclusively for Marketing x Growth Leaders.
The Growth Café is our standing drop-in monthly excuse to grab coffee with the people who are doing more with less and using AI to reshape marketing at lightning speed. Strong coffee, real breakfast, and one fast, tactical play you can shamelessly steal for your own GTM.
Join us this month for a conversation with Guy Yalif, Chief Evangelist at Webflow, who brings 19 years of search expertise and insights from analyzing millions of websites.
What You'll Learn:
A battle-tested 4-category framework for expanding from SEO to AEO (used by thousands of marketers)
Real experiment results: How restructuring content drove 15% more traffic that converts 14% better
The line between helpful optimization and risky tactics in the AEO era
Where to focus when everyone's speculating and the landscape is shifting daily
What You'll Walk Away With:
An actionable framework to organize your AEO strategy across content, technical, authority, and measurement
Access to Webflow's free AEO assessment tool that runs 1,700+ prompts across your site to identify gaps and opportunities
Data-driven insights from experiments you can actually use (not just theory)
A clear understanding of what matters in AEO—and what's just noise
Seats are limited and reserved for people in the GTM org. We prioritize AI Led Growth Community members first. If we can’t fit you in this round, we’ll make sure you’re on the list for the next one.