

The Brewery Profit Workshop: Build a step-by-step plan to make more profit in 2026
Small Batch Standard is Proud to Present a Brewery Profit Workshop at CBC 2026!
About the Full-Day Event
If you own or operate a brewery doing at least $1M in revenue, and want (or need to) get a better grip on your business and make more profit this year, this workshop is for you.
Small Batch Standard (SBS) is proud to kick off CBC 2026 with a full-day, hands-on brewery profit workshop built for owners and operators who want clarity on their numbers and practical ways to improve profitability.
This is not a passive, sit-and-listen session. Instead, drawing from 15 years of financial insight across 285+ U.S. craft breweries, we will walk you through the same methodology we use every day with our clients to uncover profit, prioritize opportunities, and build a clear path forward.
You can attend a single session or stay for the full day. Each session stands on its own, but together they deliver a clear, realistic roadmap for improving margins, cash flow, and profitability in 2026 and beyond.
By the end of the workshop, you’ll know where the profit potential is in your business and the specific, practical steps you can start implementing in your taproom or distribution program as early as next week.
Important: CBC Registration Required
This workshop takes place onsite during the Craft Brewers Conference and is only accessible to registered CBC attendees. Registering for this workshop does not include admission to CBC. If you have not yet purchased your CBC pass, you’ll need to do so separately to attend. Purchase your CBC ticket here.
Agenda
Each session begins with a short, focused presentation to establish the core concepts and provide examples, followed by in-depth roundtable working time where attendees apply those ideas directly to their own brewery using their numbers. SBS facilitators will be at the tables to guide the work, answer questions, and help translate insights into clear action plans.
Attend the full day or individual sessions based on where you want to focus.
9:00-10:30 AM: Session 1: Your Profit Potential
If you don’t have a clear picture of where you stand and what’s possible given your brewery’s size and revenue mix, it’s far too easy to spin your wheels in the wrong places and operate far below your profit potential. We’ll start out the day by using your numbers and our Brewery Benchmarks Model to establish how you’re doing today, how profitable your brewery could be, and where your biggest opportunities for improvement are.
10:30-11:00 AM: Networking Break
11:00-12:30 PM: Session 2: Taproom Profit Principles
Almost every brewery has the potential to make more profit in the taproom. From beer and food, to labor and events, we’ll walk through the exact math behind the biggest levers you can pull in the taproom to drive more dollars to the bottom line.
12:30-1:00 PM: Networking Break
1:00–2:00 PM: CBC Keynote Intermission
2:30-4:00 PM: Session 3: Profitable Distribution Disciplines
Distribution has quickly become the most difficult (and dangerous) aspect of running a profitable brewery. We’ll break down the key margin, pricing, labor, and volume numbers that matter most so you see clearly what’s working, what’s not, and what to change to make profit on every SKU you sell.
4:00-5:00 PM: 1-on-1 Office Hours
To wrap up the day, we’ll open up Office Hours with the full SBS team, where you’ll have the opportunity to validate what you uncovered during the day, ask questions specific to your brewery, and start to work through how to execute what we’ve laid out once you’re back from the conference. Anything is on the table to bring your best questions!
About Our Firm
Small Batch Standard is a team of specialized CPAs, MBAs, and financial experts that help breweries grow profits through outsourced bookkeeping and accounting, benchmarking and guidance, and tax. We have supported 285+ craft breweries over the past 15 years and currently serve 126 clients on a monthly basis all the way from single-location taprooms to advanced high-volume producers.