Voltron Live: AI Demos in a Speakeasy | Pearmill Austin
Valet parking is on us!
Pearmill is hosting a small, private evening for Austin marketing leaders at Kinfolk, a speakeasy tucked into the historic cellar beneath Moonshine on Red River.
As an AI-native agency, our creative team has built a program to approach each account with deep audience research and unique concepts that speak to individual personas.
Donovan McKnight, Head of Creative, and Haley Rogers, Creative Strategy Lead, have scaled ad creative on dozens of accounts across B2B, DTC, SaaS, ecommerce and more.
They'll demo our AI program (we lovingly call it Voltron) on a few accounts live (it could be yours!) and show you how it:
Maps the market: what people search in your category, what each click costs, who’s bidding and what competitors’ ads actually say
Mines the voice of the customer: hundreds of real, verbatim quotes from Reddit and review sites, each linked to its source
Finds where search demand and customer sentiment disagree, which is where the opportunities are
Builds personas from how your customers actually talk, and flags where a brand might be wrong about its own audience
Turns it into a messaging framework, then ad creative: hooks, angles, scripts and concepts ready to test
Nima Gardideh, Pearmill’s CEO and resident measurement nerd, will also speak to attribution and how AI is changing the quantity and quality of leads for our clients.
Join us for heavy apps, cocktails, wine, beer, zero-proof drinks and an evening of conversation with Austin's marketing leaders.
If you'd like your brand to be run through Volton, let us know!