

Your Own Personal Assistant, Built in an Afternoon
💡 Build AI-powered tools that actually fit how you work and live, with Base44
Tired of juggling spreadsheets, sticky notes, endless follow-ups, and apps that almost do what you need? You know that running list in your head: the client you meant to follow up with, the contact from that event whose name you're 80% sure of, the lead that went cold because life happened.
What if you had tools that handled all of it for you, built exactly the way you work?
In this free hands-on session with Elery Rojas from Base44, you'll learn to build your own workflow and management tools without writing a single line of code. You just describe what you need in plain English, and Base44's AI turns your idea into real, working software made for your workflow, not someone else's template.
Need a client manager? You can build one. Want AI to help find potential leads online, organize your contacts, and create follow-ups? You can build that too. Looking for a smarter way to run projects, track networking contacts, manage tasks, or organize everyday life? You can make a system designed around exactly how you work.
The big idea: You are not too small, too busy, or too "non-technical" to have real software built around your business and your life. Whether you run a business, are growing your network, searching for a new role, or just want better systems for everyday life, you'll leave with tools that save you time and make things easier. The best part? If you can describe it, you can build it.
Plus: Everyone who attends gets free Base44 credits, so you can keep building long after the session ends.
You'll walk away with:
A working tool you built yourself, live
The know-how to describe an idea and watch AI build it
An eye for the everyday stuff in your work and life that's secretly automatable
Free Base44 credits to keep building
This event is for:
Women building their AI toolkit—founders, freelancers, and professionals who'd rather make their own tools than wrestle with someone else's.
About the speaker
Elery Rojas is the Director of University Programs and Outreach at Base44, where she empowers educators and innovators to lead in AI and digital presence. Prior to joining Base44, she served as Academic Partnerships Manager at Wix.com, helping students build professional online portfolios, personal brands, and digital businesses. A proud Miami native, Elery continues her mission to bridge education and technology, equipping the next generation with the tools to thrive in an AI-driven world.
Can’t make it live? No worries — this event will be recorded, and everyone who registers will get the replay by email afterward.
Members of the Willa Collective will also have ongoing access to this recording and all event replays inside their member portal. Learn more about becoming a member at www.joinwilla.com.
Hosted by Willa
This event is hosted by Willa, a new community for women learning AI. You don't need a background in tech to join! Just come curious.