🧠The AI Collective SF | Online to Offline: How Founders Drive Sales with AI
​Join us for an breakfast of French croissants and coffee with founders and investors exploring one of the most defining topics in early-stage growth: founder-led sales.
​At the earliest stages of a company, the founding team is the sales team. Yet as traditional outreach loses effectiveness, the best founders are turning to new strategies: combining authenticity, storytelling, and insights, supercharged by AI, to build trust, generate leads, and close their first deals.
​This session will uncover how AI is transforming founder-led sales — from establishing authority online through content and thought leadership, to converting in-person meetings at conferences and investor gatherings into lasting business relationships.
​Expect actionable insights, real-world examples, and frameworks that reveal how today’s most resourceful founders go from zero to one and how investors can better support this critical phase of company building.
​Agenda:
​​8:30am Doors Open & Breakfast
​​9:15am Panel Discussion
​​Moderator: Jenny Cheng, Founder, Arc & Amplify
​Tonje Bakang, Founder & CEO, Moots
​​Supriya Gupta, Founder & CEO, The Agent C
​9:45am Networking
​​11:00pm Event Closes
​The Agent C is building a new category of leadership enablement for executives, founders, and advisors who need to stay top of mind without compromising voice, clarity, or strategic impact.
​We help insight-rich, time-poor execs turn raw insights into authentic, daily content to grow their business - in under an hour a week.
​Moots is the AI-powered network where leaders connect.
It helps founders, investors, and sales teams improve how they connect in person — ensuring every encounter becomes a valuable part of their network.
​Through automated contact enrichment, conversation notes, and AI-drafted follow-ups, Moots helps its community build scalable relationships and unlock new opportunities.
​Arc & Amplify, founded by Jen Cheng, is a San Francisco–based marketing agency that helps early-stage founders turn complex, technical ideas into clear, compelling stories that drive growth.
​Before launching her firm, she spent more than a decade leading product marketing at Google and other top tech companies, shaping launches and narratives at the center of the Bay Area’s innovation ecosystem.
​Through Arc & Amplify, Jen partners with founders and executives to define positioning that cuts through noise and earns market attention.
​The AI Collective is a global non-profit community uniting 100,000+ pioneers – founders, researchers, operators, and investors – exploring the frontier of AI in major tech hubs worldwide. Through events, workshops, and community-led research, we empower the AI ecosystem to collaboratively steer AI’s future toward trust, openness, and human flourishing.
​​Emily Stern is a real estate agent with the Butch Haze Group, a top San Francisco team with over $2B in sales. With an MBA from The Wharton School and a decade in management consulting and corporate strategy roles, she brings a data-driven, analytical approach to buying and selling homes. Her market expertise, sharp negotiation skills, and tech-savvy mindset give clients a competitive edge, whether purchasing their first home or making a strategic investment.
​​General Notes
​​As always, food and drink, engaging conversation, and incredible company will all be provided!
​​​Please be advised: Unfortunately, space is very limited at these community events and we can not always accept everyone we would like to. If you are not accepted to this event, please keep applying! We appreciate your application tremendously and we are looking forward to seeing you at a future event very soon!
​All attendees and organizers at events affiliated with The AI Collective are subject to our Code of Conduct.
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