​How to Scale Web2App Revenue When the Rules Keep Changing

​Join us for App Leaders Hours Lisbon, a private dinner with 10 hand-picked app founders past $1M+ ARR, on October 8 at 7:30 PM.

​Over dinner, we'll talk honestly about what it actually takes to run web2app acquisition right now: which channels are working, how to keep your payment account out of trouble, and where the real risk sits as you scale beyond one platform.

​App Leaders Hours is one of the event formats by App Leaders Club, a global subscription app community by Adapty & FunnelFox. Since 2024, we've hosted 50+ events across 20+ cities, bringing together a 15K+ community of app founders and growth leaders across the US and Europe. Among our guests were people from Netflix, TikTok, Bumble, Canva, Peloton, Cal AI, and beyond.

​Tatiana Makarevskaia, Head of Customer Growth at FunnelFox, has worked hands-on with hundreds of app teams across markets, growth stages, and business models, and will bring that firsthand view to the table.

​What we'll discuss

• ​which verticals are growing in web2app, and the key funnel benchmarks to measure yourself against

• ​how to protect your payment account and minimize the risk of getting blocked

• ​how to structure and scale user acquisition for web2app funnels today

• ​how to diversify beyond Meta: buying on Google, TikTok, and AppLovin

​Hosted by FunnelFox, which has processed $2B+ in revenue and now powers 36,000+ funnels for 1,000+ leading apps, including Cal AI, Facetune, Picsart, Flo, and HUBX. The numbers we'll share at dinner come from what we track across that traffic every day, not from projections.

​An invite-only room. We bring together app founders, C-level executives, and leaders across growth, product, and monetization. No pitches. Vendor attendance is limited to event sponsors.

​🎟️ Only 10 seats. Apply to join.