What the right research participants really means
Product managers, designers, and researchers are all running their own studies now, often without anyone in the room whose job it is to catch a bad participant before they become a "finding." That gatekeeping function didn't move to someone else. It just disappeared.
Join us for a conversation on participant quality, with Michele Ronsen, the founder of Curiosity Tank, a consulting and education firm specializing in human-centered research, design development, and AI-informed product.
Michele and Askable's Head of Customer Customer Success will walk through Michele's recent article on verifying research participants. In the conversation, you will learn:
How to define the right people for a study (not just "five users from the panel").
How to write screeners that catch fraud before it ever reaches a session.
The specific technique Michele uses in every single screener to filter out people who aren't who they say they are.
Who it's for
Whether you've got a research team backing you up or you're running studies solo, this is about the decision that happens before the decision: who you're actually talking to.
Guest speaker
Michele Ronsen is a professional user researcher, designer, coach, and educator with 7,000+ hours of adult design and user research teaching expertise in academic institutions and 20+ years of corporate training, workshops, design, and research for Fortune 500s, startups, and frontier AI organizations. A few of the many clients of Michele's consulting firm, Curiosity Tank, include Zillow, Microsoft, Square, and Facebook.
Save your spot today!
