The Business of Belonging: How Technology, Experiences & Pie Build Stronger Communties

​The Business of Belonging explores how innovation isn't just about technology—it's about creating meaningful human connections. In this session, Anita Lamb, CEO & Co-Founder of Esco Eats, shares how a single product evolved into an experience brand by combining technology, entrepreneurship, and community engagement. Attendees will discover practical strategies for building a brand that fosters connection, creates memorable experiences, and develops partnerships that drive business growth and community impact. Whether you're a founder, business leader, or innovator, you'll leave with actionable ideas for using purpose and technology to build stronger communities and more resilient businesses.