Authentic Brand Building with Gen-Z in the Gen AI Era
As Gen Z shifts its media attention toward AI-driven experiences, brands face the challenge of staying relevant in this dynamic landscape. Join us for an exclusive roundtable discussion with Thece CEO Zack Rozga and AI Marketers Guild founder David Berkowitz as we explore how brands can engage with Gen Z through gaming, influencer marketing, and AI—without losing authenticity. This off-the-record session is designed for a limited audience to foster open and candid conversation.
What We’ll Discuss:
Navigating Gen Z's Media Shifts: How to stay relevant as Gen Z turns to AI-powered platforms.
AI and Brand Authenticity: How to connect with Gen Z without sacrificing authenticity.
Gaming as an Engagement Tool: Exploring non-traditional platforms and approaches to reach Gen Z effectively.
Evolving Influencer Strategies: How AI and its algorithms are impacting influencer marketing strategies.
Content that Resonates: Creating meaningful content that keeps your brand relevant.
About Thece:
Thece, The Consumer Engagement Company, is a leader in gaming media, dedicated to forging genuine connections between brands and consumers. With its product offerings, TheceReach, ThecePlay, and Swurveys, Thece provides unparalleled opportunities for brands to engage with passionate gaming audiences. As the gaming industry continues to grow, Thece is committed to delivering authentic engagement and driving measurable results for its clients. For more information, visit theceplay.com.
About AI Marketers Guild:
AI Marketers Guild (AIMG) is the premier community-led organization for marketers looking to make the most impact with advances in AI. Members access networking, thought leadership, career support, and practical resources to tackle marketing challenges. By showcasing expertise and fostering collaboration, AIMG empowers members to shape the future of AI in marketing.