

GTM Week: Building Valuable Companies
Are you preparing for an exit - or just starting to think about it? Not sure what VCs actually look for, and why there's such a gap between that and how most founders pitch? Wondering what happens to the value you've built when AI starts restructuring your org and your GTM?
If any of these hit close to home, this day was built for you.
About
A half-day built around one question: what actually makes a tech company valuable — and what are most founders getting wrong about it?
Strategic Day of GTM Tech Week. Hosted at CMS Varso Tower. Co-organized with Inovo and TechTree, CMS, CCC, Zeema, and supported by The5. Five speakers, one room, fifty founders and operators with skin in the game.
Agenda
10:00 - Opening Welcome and sponsor introductions.
10:00-10:30 - Opening Keynote Maciej Traczyk (Cross Culture Consulting) - M&A advisor and value creation specialist who has helped founders make their companies sellable. Sets the frame for the day.
10:30-11:15 - Why Founders Don't Understand VCs Michał Rokosz (Inovo) - what investors are actually looking at, why there's a persistent gap between how founders tell their story and what VCs hear, and what to do about it.
11:15-12:00 - AI & GTM Engineering: Strategic Roles TechTree - how AI is reshaping the GTM org chart: which strategic roles are emerging, which are being redefined, and what founders should be hiring for right now.
12:00-13:00 - Brunch Including a short talk by Grzegorz Pączek, a lawyer and the Managing Partner of CMS - on the legal and structural dimensions of building a company that's ready to sell.
13:00-13:45 - Growth Loops Wiktor Sobolak (ex-Minerva, ex-Text) - building compounding growth mechanisms: what a real growth loop looks like, why most "growth" is just acquisition, and how to engineer retention and expansion into the product.
13:45-14:30 - AI & Company Value: The Report Michał Przybylski (Zeema, ex-Deloitte) - presentation of his research report on how AI is impacting company value. What the data shows, what it means for your valuation, and how to build a company that's exit-ready in the current market.
14:30-15:00 - Closing Everyone shares one thing they're implementing when back to work. QR codes to resources from the day.
Who is this for?
Founders, CEOs, and C-suite at tech companies. The conversations only work if everyone in the room is building something real.
Access
Free. Accept only — spots are limited. We review each application for fit.
Hold a GTM Week Full Pass? Your spot is guaranteed.