Show & Tell: AI for GTM @Notion with Baseten, Cognition, Cresta and Samsara

​We've all been to the AI events. The panels. The hot takes. The "we're exploring AI" platitudes. Everyone's talking — almost nobody is showing.

​This is the opposite of that.

​Show & Tell: AI for GTM is a demo-only event for go-to-market teams actually building with AI. No slides. No pitches. No thought leadership. Just practitioners opening up their laptops and walking you through the workflows they've built — the ones they use at work, every day.

​We're bringing together 5–6 GTM operators and engineers who will each demo a real AI-powered workflow live: how they set it up, why they built it, what it actually does, and what they'd do differently. Expect to see real tools, real data flows, and real results — not a product pitch dressed up as a case study.

​Submit a proposal: https://forms.gle/JG9xdhVR3B2x4Vg47

​Speakers from:

• ​Cognition (David Morse)

• ​Baseten (Ben Levitt)

• ​Samsara (David Benac)

• ​Notion (TBD)

• ​Cresta (Stephen Daniels and Ted Ranney)

​Want to demo? Apply through the registration form. We're looking for GTM engineers, RevOps builders, SDR/AE operators, and marketing technologists who have built something real with AI and are willing to show their work.

​Want to watch? Come ready to steal ideas. This is the most tactical AI event you'll attend this year.

Check out our talks from past events.

Upside is the AI-native data layer for GTM. We extract raw source signals from everywhere they exist across all systems and transform them into a knowledge graph and make that data available in all the places and ways you need: MCP with cutting-edge tools, analytics dashboards and hosted interactive miniapps with live data.