Stories by Design: Legacy

​Workshop 4: Design for Legacy

​Insights and reflections on building a story that endures.

​In this closing session, we bring the series full circle. The hosts of our previous workshops return for a moderated conversation about what legacy looks like from the inside, drawing on their broad experience working with and building brands that endure over time and through change.

​Attendees can look forward to:

• ​Revisiting key ideas from the storytelling, branding, and spatial and merchandise design sessions through the lens of long-term brand building

• ​Hearing how each host has personally navigated the tension between staying true to a brand's core and adapting to change

• ​Walking away with a more grounded sense of what legacy means and how to begin cultivating it in their own business

​Who this is for: For business owners and founders who want to ensure their brand remains a grounded, timeless reflection of their vision.