Seven Gates
What if letting go was something you could walk through?
In the oldest written myth in human history, the Sumerian goddess Inanna chooses to descend into the underworld. At each of seven gates, she surrenders something: her crown, her jewels, her power. She arrives at the bottom with nothing. And then she rises.
This experience is built on that story.
We live in a culture that celebrates arrival and accumulation. We rarely make space for conscious release — for naming what no longer belongs to us and letting it go with intention.
Seven Gates is an immersive evening ritual for women ready to meet that question directly. Through myth, guided imagination, and a carefully designed immersive journey, participants move through an installation consciously releasing what no longer serves them, so they can emerge with something new to carry forward.
Some details are meant to be lived, not described in advance. So trust the process.
Duration: approximately 2 - 2,5 hours
Guided by: Lyubov Matyunina, Experience Architect & founder of dot & salt
Why should people attend this program:
1. You walk through it, not talk about it. A textile installation becomes the ritual itself — you physically move through a corridor, release what’s no longer working, and step into what’s next.
2. Contemporary art meets business transition. I blend spatial design and seasonal mythology with real professional shifts — closing businesses, ending partnerships, stepping into new roles. Fresh perspective without corporate jargon or abstract theory.
3. Created and held by an artist. I design and build the installation, then guide the experience. You’re entering an art piece, not a workshop.
Why should people attend:
You’re navigating a real transition — a role ending, an identity shifting, a project closing, something new beginning — and there’s nowhere to actually ritualize it instead of powering through. This gives you space to let your body process what your strategy brain can’t solve. You’ll leave with clarity that comes from moving through something, not thinking harder.
Facilitator/Speaker Bio:
Lyubov Matyunina is an experience architect who creates transformational experiences at the intersection of contemporary art, ritual design, and business transitions. Trained at Rietveld Academy, she designs immersive experiences for professionals, teams, and organizations navigating pivotal moments, seasonal resets, and milestones - from partnerships ending and identities shifting to celebrations and new beginnings across Europe.
“What you’re releasing deserves a ritual. What’s emerging deserves space. Step through the threshold.”