Beyond the Appetizer: Building a High-Stakes SDR–AE Partnership
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About Event
When your SDRs are only focused on meeting volume, your AEs are left fighting uphill battles with unqualified leads. The result? A fragmented sales cycle and missed revenue.
In this live session, Uri Eisner breaks down the "Skin in the Game" philosophy that transforms the SDR role into a strategic partnership. Using the "Chef and Sous-Chef" analogy, we’ll explore how to align incentives so that your SDRs are as invested in the "Closed-Won" deal as your AEs.