

Lunch at HQ: Stop Being Your Own Best Sales Rep, with Paul Munro of AppliedGTM
βπ’ Pull up a chair at Gatherly HQ
βA few times a month, we open the doors to the virtual HQ where the Gatherly team works every day.
βWe bring in a partner from our ecosystem to teach us something worth stealing, then turn the room into the best lunch table you'll sit at all month.
βThis month: Paul Munro, founder of AppliedGTM, has helped scale SaaS companies past $100M+ in revenue (Clio). He'll share how founders who still carry the sales number can step back without losing touch with why customers buy.
ββ¨ Three Reasons This Is Worth Your Lunch Hour
β1οΈβ£ Learn from an operator, not a slide deck. Paul has spent his career building and running sales teams, and now coaches the leaders who run them.
β2οΈβ£ Leave with a warm intro. Boardy, our AI superconnector, matches you with fellow attendees before you even arrive.
β3οΈβ£ See a virtual HQ in action. You're not joining a webinar, you're walking into our office. Move between rooms, sit at round tables, and see what a team HQ can feel like online.
βπ€ About the Session
βMost founders are still their company's best sales rep, and that's exactly what caps their growth. Paul will break down:
βWhere founder-led sales stops writing the playbook and starts capping growth
βThe reps you already have: how to coach them instead of closing for them
βWhere AI earns its place: it does the prep work, and the judgment calls stay with you
βThen bring your questions for a live Q&A.
βπ Who It's For
ββ Founders still running their own sales
ββ Sales leaders and managers coaching small teams
ββ Operators curious about AI in their go-to-market
ββ Remote and hybrid teams looking for a better place to work together
βποΈ Agenda (60 minutes, ET)
β12:00 | Doors Open at Gatherly HQ: Walk in, grab a seat and meet your Boardy match.
β12:05 | Welcome from Adib Shadid, Founder & CEO, Gatherly: a quick tour of our HQ and how it works.
β12:10 | Lunch & Learn with Paul Munro: Stop Being Your Own Best Sales Rep.
β12:35 | Live Q&A: Bring your toughest GTM questions.
β12:45 | Focus Topic Round Tables: Pick a table and dive in.
βπ§βπΌ Founder-led sales
βπ€ AI & automation in your GTM
βπ Hiring your first sales rep
βπ’ Running your team from a virtual HQ (hosted by the Gatherly team)
β1:00 | Close
βπ’ This Is Not Just Another Webinar. This Is Gatherly HQ.
ββΆοΈ See it in 30 seconds:
βThis event takes place inside the same immersive HQ our team uses every day: offices, a main stage, lounges and meeting rooms, all in your browser.
βWalk up to people, drop into conversations and meet face-to-face, just like in a real office.
βWant an HQ like this for your team or community? Immersive HQs start at $79/month for up to 10 people.
βπ Everyone who joins live gets their first 30 days free. Stop by the Gatherly round table to see how it works and claim your trial.
βπ About AppliedGTM
βAppliedGTM helps CEOs and revenue leaders at growth-stage B2B software companies find where AI is changing what customers pay for, fix the revenue model before the board deck shows it, and build frontline managers who coach.
βπ Take their free 10-minute AI Revenue Resilience Diagnostic to see where your revenue model is most exposed to AI.
ββ‘ Powered by Boardy
βThis event is powered by Boardy, an AI superconnector that helps you meet the right people.
βπ After registering, Boardy will reach out to learn what you're working on and who you'd like to meet.
βπ€ Boardy then makes warm, double opt-in intros to fellow attendees who match your goals.
ββ¨ You'll arrive knowing who to look for, with conversations already underway.