

Revenue-led Marketing Strategies for 2026: A User Acquisition Workshop
🎯Session Overview
Marketing that doesn't drive revenue is just noise.
With a workshop designed for professionals who want to shift from vanity metrics to strategies that actually impact the bottom line. We'll break down how to build user acquisition campaigns that are tied directly to revenue goals, not just engagement numbers.
✍🏽 What you will learn
By the end of this session, you will be able to:
Understand how to align your user acquisition strategy with revenue targets and business objectives.
Learn frameworks for calculating and improving Customer Acquisition Cost (CAC) and Lifetime Value (LTV).
Identify the channels and tactics that drive the highest revenue impact for your audience.
Build a measurement system that connects marketing activities directly to revenue outcomes.
Apply revenue-led thinking to optimize your campaigns and scale what works.
🧑🏽🏫Meet your Facilitator
Binjo Adeniran is an accomplished Product and Growth Marketing Manager with a decade of experience driving growth for B2B and B2C technology companies. His expertise lies in developing and executing strategic marketing initiatives that align with business objectives, improve customer acquisition and retention, and increase revenue
💬About Treford Learner Community (TLC)
Treford Learner Community is a gathering of professionals around the world looking to meet other like minds and grow together through community engagements physically and virtually.