The Ten: Amaya Damme
The Ten is HUMG’s flagship speaker series, bringing some of the most influential marketing leaders across industries straight to campus.
As a Gen-Z founder, I grew up with social media. I understood it not just as a tool, but as a language.
Early on, I noticed a disconnect: while creators were capturing millions of views overnight, most businessES were struggling to translate their story into content that actually resonated. After building traction as a UGC creator, I DOVE into the business side of social media in 2020. I launched Obtaining Social to close the gap, to bring scroll-stopping, high-performing content to brands who were tired of falling flat.
Since launching OS, I’ve led brands to viral growth, sold-out campaigns, and entirely new digital identities, not by chasing trends, but by building a team, a process, and a creative system that turns content into real-world impact.
What started as instinct is now a proven system, one that’s helped brands reach millions, convert followers into customers, and own their corner of the internet with confidence.
OS isn’t just a marketing agency — it’s a movement reshaping how modern brands show up online.
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