Virtual Summit: What's Working in B2B GTM in 2026

Hosted by Kyle Poyar, GTM Strategist & Maja Voje

Zoom

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About Event

We're on a quest to answer the question: what's working in B2B GTM in 2026?

This virtual summit — a collab between Kyle Poyar (Growth Unhigned) and Maja Voje (GTM Strategist) — will unveil brand new data from 300 B2B GTM leaders about where they're doubling down and pulling back.

It'll feature field reports from 10 GTM operators at some of today's fastest growing tech startups and scaleups (speakers to be announced shortly).

The live agenda

11:00-11:30am ET: The big reveal, new data on what's working in B2B GTM (Kyle Poyar, Maja Voje, Bryant Chou)
11:30am-11:45am ET: Field reports on founder-led sales (Brad Webb, Jennifer Phan, Adam Robinson)
11:45am-12:00pm ET: Data science principles for GTM (Anthony Goldbloom)
12:00pm-12:15pm ET: Field reports on GTM engineering & RevOps (Frank Sondors, Davide Grieco, Mark Wright)
12:15pm-12:30pm ET: B2B paid is bigger than LinkedIn now (Keith Putnam-Delaney)
12:30pm-12:50pm ET: Field reports on marketing (Mallory Contois, Rob Denton, Tom Wentworth, Cheryl Wolf)
12:50pm-1:00pm ET: Wrap-up + live Q&A

This event is free thanks to support from our presenting partner Ploy, the marketing platform that turns your website into an always-on growth engine.

Special thank you to Sumble, our exclusive data partner, and Primer, our exclusive performance partner.

PS, see more details at the State of B2B GTM website: https://stateofb2bgtm.com/

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Tech