How to See Your Ideas Clearly Enough to Communicate Them
Join nonfiction book developer Brannan Sirratt for an out-of-the-box exploration of how to communicate ideas that make an impact. Whether you’re working on a social post or a podcast, a briefing or a book, or simply advocating for yourself in the workplace—learn how to get clarity about the point of your idea, express it to other people, and do it all in a way that actually moves both them and you toward your goals.
In this practical session, Brannan will introduce the Clarity Spectrum: a framework that helps thinkers, leaders, guides, and communicators match the delivery of their message to the experience they intend to create—from hyper-practical instructions to deeply personal narratives and everything in between.
In this workshop, you will:
Identify where your project sits on the nonfiction Clarity Spectrum
Understand how intention affects structure, scope, and storytelling style
Get practical tools to build a strong, flexible outline
Learn how to stay committed to your vision—and where you can adapt it
Feel grounded and confident in your purpose as an author
Brannan will walk you through her deceptively simple two-question nonfiction quiz. She’ll use your quiz results to move your idea from foggy to focused. And she’ll unpack common hang-ups that muddle your message so you can communicate it powerfully.
Bring that one sticky idea you keep trying to communicate and an open mind. She’ll take you out of performance mode and into the heart of what really matters—what you want to say and how you want people to respond—so that you can communicate your message clearly and directly, without any extra fluff or fanfare. You’ll leave with a clearer sense of your message’s place on the spectrum and the authorial audacity to see it through.
If you have an idea to share in any medium—whether it’s as short as a LinkedIn post or as long as a book—this workshop will give you practical tools to communicate it well.