The Revenue Playbook Behind Deel's Growth From $1M to $1B+ ARR.
What $1B+ ARR Actually Looks Like From the Inside.
Most founders think about building a sales org when they need one. By then, they're already behind.
Chris Lee didn't just watch Deel grow from $1M to $1B+ ARR. He helped architect the revenue engine that got it there. This is a private conversation about what that requires, stage by stage, and what gets founders into trouble when they skip the work.
This is an exclusive, curated, and intimate podcast recording and immersive event experience.
Presented by Deel - Hire. Manage. Pay. Anyone. Anywhere.
Intimate Fireside Conversation
Host: Andy Walsh — Founder & Host, Startups Decoded
We'll unpack:
The early sales motion at $1M ARR, what worked and what didn't
How team structure has to change as you scale through each major threshold
The hiring mistakes that slow you down, and what fixing them actually looks like
Which processes and tools you need before you think you need them
What fundamentally shifts when you cross $100M, $500M, and $1B+ ARR
Expect a candid conversation, followed by audience dialogue with founders and operators actively in the build.
This session is designed for founders scaling revenue. Attendance is limited to maintain a high-signal discussion.
Format
8:30–9:00 Arrival, snacks, and drinks
9:00–9:45 Podcast recording
9:45–10:30 Q&A Session & Networking
Who This Is For
Founders (pre-seed to Series B) scaling their sales motion.
Operators building or rebuilding a revenue team.
Anyone who wants to understand what a $1B ARR engine actually looks like before they need to build one.
Thanks To Our Friends
Deel — Hire. Manage. Pay. Anyone. Anywhere.