

From Vibecode to Viral
The Yorby team has driven 400M+ organic impressions for apps like Jenni.ai, PDF.ai, and Coffee Meets Bagel...without paying for a single ad.
In this live session with Anything, they’re revealing the exact short‑form video playbook they use to grow apps through organic social—specifically tailored for vibecoded app founders.
Andrew Meng (800K followers, ex‑Wall Street turned creator) and Thomas Kim (400K followers, ex‑FAANG, built 10+ micro‑SaaS apps) will break down the systems they use every day to turn simple content into hundreds of thousands of views and real app downloads.
You’ll learn:
• The short‑form content formats that consistently drive installs for software products — and the ones founders waste months on
• How they use Sora and AI generation tools to produce high‑performing hook videos in minutes
• Their exact process for recruiting, testing, and managing UGC creators at $25–35 per video
• A live walkthrough of Yorby’s viral content database and AI script remixer
• The account setup and posting cadence that can push a new app to 100K+ impressions in its first month
This is not a high‑level marketing talk. It’s a tactical breakdown of one growth channel—short‑form video—from operators who scale it every day.
If you've built (or are about to launch) an app and want a repeatable system for getting your first 10K–100K users through organic social, this session is for you.
Andrew Meng is a former investment banker turned creator-founder who built an audience of 800K+ followers. He led growth at Jenni AI in its early days and helped scale the company from $24K ARR to $420K ARR. He later founded a social media agency serving high-growth tech startups and helped them generate over 300M organic views. He is now the co-founder of Yorby AI, an AI content scriptwriting platform that helps creators and brands produce viral short-form content.
Thomas Kim is a former Google engineer and serial SaaS builder who has built and monetized over 10 software products. In addition to his engineering background, he is also a content creator with over 400K followers across social media, giving him firsthand insight into the needs of modern creators. At Yorby AI, Thomas leads product and engineering, building scalable AI systems that help creators and marketers produce high-performing content more efficiently.
Yorby AI is an AI content platform that helps creators, marketers, and brands turn viral videos into high-performing content for their own niche, audience, or product.
Anything is the AI product engineer for the next wave of entrepreneurs. Go from chat to real, production-ready apps with AI, backend, databases, auth, hosting, and payments built-in.